Northwest Pro Cleaning
Setting the Stage
Northwest Pro Cleaning is a local home maintenance company serving the Puget Sound area. Like most service businesses, their challenge wasn't the quality of their work — it was visibility. They needed a consistent video presence on social media that would build familiarity, trust, and lead flow without relying on seasonal spikes or word of mouth alone.
They came to Kaught Media for a recurring content system they didn't have to think about.
Strategy
Discovery session to understand the business, audience, and competitive landscape. Research-backed content approach defining video types, visual style, copy tone, and posting cadence.
Production
Batch shooting of short-form video content with professional lighting, audio, and camera work. The same production quality we bring to brand films and live events, scaled to the social format.
Distribution
Edited, graphics-ready content distributed across social channels. We also produce Meta ad creatives — short, direct video ads built for conversion and lead generation.
The Process
We started with a discovery session to understand NPC's business, their customers, and what their competitors were doing. That research informed a content strategy tailored to their market — defining the types of videos that would resonate: before-and-afters, educational tips, behind-the-scenes, and customer stories.
From there, we handle everything. Each cycle we shoot a batch of short-form videos with professional lighting, audio, and camera work — then edit, add text and graphics, and distribute across their channels. We also produce Meta ad creatives designed for direct conversion.
The Result
NPC now has a consistent, professional video presence that runs without them lifting a finger. The content builds local credibility, drives engagement, and feeds their paid campaigns with high-quality creative. Instead of sporadic posts with phone footage, every piece that goes out reflects the standard of their actual work.
The system is simple: we strategize, we shoot, we deliver. They focus on their business.